Not Marketers

Marketing has changed, and most have lost their ability to promote adaptation of something new in the market as a result. This is because attention no longer has a price, you cannot interrupt people to talk about your business on the internet and hope they convert. Marketing has become a transaction of value where businesses have to provide value first (in both ads and content) to trigger audiences to complete the transaction on their end.

We are a marketing team of the generation that started it’s journey as this transition was happening. We have learnt from mistakes of the disabled marketers of yesterday & the rising trends of today.